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Brand Identity Prism - Definition, Importance and Example of Coca Cola
Brand Identity Prism Examples: How to Create a Unique Brand Identity
The Kapferer Brand Identity Prism & Creating Stronger Brand Associations - KEYLAY Design
Patagonia's Brand Identity Prism (source: Authors, 2020)
How to inspect and improve your brand with Kapferer's Brand Identity Prism
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Brand Identity Prism