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The Rise of 'Corp Merch': Why Greggs, KFC and Lidl Are Dropping Streetwear

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Big British chains have all dropped their own line of merch in the past few months. How is this now a thing?

Shirley KFC say restaurant will be 'back up to scratch' after sudden closure - Birmingham Live

BORSDS Fashion KFC Grandpa Printed 3D Hoodie Men's Hip Hop Fun Creative Streetwear Hoodies1 4XL : : Clothing, Shoes & Accessories

The winners and losers on the high street this Christmas - Plymouth Live

Lidl is determined to go viral once again with its latest merch drop

KFC Perfectly Calibrates Brand Merch to Appeal to Hipster Millennials - Eater

Lidl - VICE

kfc - VICE

Every Piece From the HUMAN MADE x KFC Collab

Lidl - VICE

Merchandise - VICE

The hype machine: Streetwear and the business of scarcity