The term Mavi means "blue" in Turkish. The brand was established in 1991 by Sait Akarlilar, his daughter Elif, and his son Ersin. The product manufactured by them has become the most popular pair of jeans in Turkey since 1996. The company has grown into a household name in the United States, Canada, and most of Europe. Mavi's parent company, Erak, was founded in 1959 by Sait Akarlilar. Jeans under the labels Calvin Klein, Guess, Rifle, and Esprit are curated there. More than 11 million pairs of jeans are produced annually in Erak's Turkish factories. Making of Mavi With its roots firmly planted in the denim industry, Mavi has expanded into a global fashion powerhouse, selling over seven million products around the globe in 2016. The brand is known for its exceptional quality and flattering cuts. Mavi's distribution strategy includes global flagship
The term Mavi means blue in Turkish. The brand was established in 1991 by Sait Akarlilar, his daughter Elif, and his son Ersin. The product
The origin of Mavi Jeans
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