Scarcity Marketing, and how Skims nailed it, by Louisa Olafuyi, The Startup
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Scarcity marketing is based on the psychological principle of persuasion, coined by Dr. Robert Cialdini. It means that the rarer or more difficult it is to obtain a product, the more valuable it…
Louisa Olafuyi – Medium
Scarcity Marketing, and how Skims nailed it
Scarcity Marketing, and how Skims nailed it
Scarcity Marketing, and how Skims nailed it
Alexa's struggle with accents. Alexa's always had a problem…
The Desire to Buy Good Instead of Doing It
Louisa Olafuyi – Medium
Scarcity Marketing, and how Skims nailed it
Scarcity Marketing, and how Skims nailed it, by Louisa Olafuyi, The Startup
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