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While advertisers are playing it cool, they're hesitant to unleash

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Some of TikTok’s advertisers are considering whether advertising puts them at risk.

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While advertisers are playing it cool, they're hesitant to unleash their budgets on TikTok - Digiday

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Horowitz Agency (@horowitzagency) / X

Digiday on LinkedIn: Part 3 of our end of year wrap up reviews Netflix's somewhat volatile…